Gate Branding

Case Study

Client: Vicinity Hospital

Service: Gate Branding

Industry: Hospitals

Challenges: Brand reach and brand visibility in the midst of mega players in the segment

Solution Provided: Gate branding was implemented across 50+ communities in the city. The high recall factor and repeated exposure to the gate posters impact customers' psyche. The hospital received good footfall in 3 months. We also helped the hospital establish Memorandums of Understanding (MOUs) with the Resident Welfare Associations (RWAs) to offer residents special benefits and emergency services, particularly for senior citizens and children.

Lift Branding

Case Study

Client: FireWater

Industry: Restaurant

Challenges: Grabbing new customers in a new society

Solution Provided: Elevators are the most frequently used amenity in gated communities. Residents rely on them to access and exit their homes, and they often spend 30-40 seconds waiting inside each day. We implemented elevator branding for our client and observed positive conversion rates and Foot Fall.

Flyer Distribution

Case Study

Client: Choco heart

Service: Sampling

Industry:FMCG

Challenges: Budget Constraints

Solutions provided:

Distribution of flyers and coupons
Direct product sampling through door-to-door campaigns

Result:

Through direct product sampling via door-to-door campaigns and distribution of flyers and coupons, the brand impressed a major city builder who became a corporate gifting client. This resulted in a 200% sales increase in that quarter.

Exhibitions

Case Study

Client: The Purple Patch

Service: Exhibition

Industry:Apparel

Challenges:They did not have a market place

Solution Provided: The client is not from Hyderabad, but from another state. They lacked a marketplace to showcase their work. Perhaps the only available option was a hotel in the city, which could be quite expensive. To address this, we connected them with residents in gated communities. We provided a platform for them to exhibit their work. What began with just two communities has grown into monthly fashion exhibitions for them.

Kiosk Activation

Case Study

Client:Pace

Service: Activation Kiosk

Industry:Education

Challenges: Enrolling students to their academy

Solution Provided: We organized activation kiosks for the client across 40+ communities. Since it was a new location, we promoted the kiosks only in societies within a 3km radius. One-on-one sessions were organised with parents and students, resulting in the client achieving their mission.

Notice Board

Case Study

Client:The Celebration Studio

Service: Notice Board

Industry:Photography

Challenges:Budget Constraints

Solution Provided: We placed A4 posters across 30+ gated communities in the city. The notice board posters were strategically placed near the lift areas, ensuring maximum visibility.
Result: The studio started getting enquiries ranging from passport photography to covering wedding -and birthday events

Society Communication Channels

Case Study

Client:Elite Clothing

Service: Society Communication Channels

Industry:Textiles

Challenges:Brands Visibility and Reach in limited time since they were running short of time for their inauguration

Solution Provided: The brand enjoys superior visibility and reach here. They were able to send the message within a 5km radius in a short time to announce their showroom inauguration.

Digital Screens

Case Study

Client:Danvive

Service:Digtial Screens

Industry:Furniture

Challenges: Competing with the already established industry giants

Solution Provided: We utilized digital screens in about 60 gated communities and some tech parks as well. This is a simple yet effective mechanism. Today, the brand receives calls and inquiries related to furniture buying and repairing. Once a brand penetrates the community and residents' minds, word-of-mouth publicity takes care of the rest of the promotion.